Good things happens when brands see causes that support their corporate mission. Novica is a for-profit company founded on the principle of bettering the lives of the global community of artist and artisans around the world.
Novica created the first online eCommerce company making it possible for people to buy direct from artists around the globe. This new empowerful meant more money went direct to the artist.
We designed the Logo / Brand ID, and marketing which included ad shown. The ad caught the eye of National Geographic, and shortly after became a strategic partner helping assure this online start-up a more secure financial place for the future. Today, Novica helping to improve the lives of hundreds of artisians around the world.